Web page title is an essential component of SEO part and it is a proper gate way to find the rest of the related subject of that particular topic. Having great title is always equivalent to having a good asset, when your title is complicated or not trimmed with better keywords it is less chance of peoples tend to click your title by the way of search engines results or through direct visits, so that SEO professionals spend more time to choose the right title for better click through rate. Once you miss the technical part of SEO it is hard to earn that much of traffic what your competitors earning from search results, so you need to implement the SEO part when choosing the title for your blog post, here are few tips which will help you to find the better web page title.

Add your main keyword on title

This is the first and foremost step of web page title optimization which is missing in most of the web page titles, the reason behind it may be a little bit hurry in posting the articles or not aware with proper usage of SEO. Most of the blogs failed on search results due to poor title optimization and search engines usually pay more attention for first few couple of keywords of the title, so title considered as important for both users and search engines. Here is a heat map of search trend from official Google blog, in this heat map clearly explains people tend to click the first two or three words of the post title.

Use low competitive keywords if your blog is low targeted niche

It is advisable to choose the low competitive keyword group, if your blog traffic is low, When you try to optimize your title with high competitive keywords, it is less chance to visible in search engine eyes since the growth of high competitive niches, so always it is better to practice with low competitive keyword group and implement through it later.

Check your competitor’s keyword

Once you decided to implement your web page title for better search visibility it is also a important part to analyze what all the keywords your competitor using and what is the current trend of that keywords.

Check the title on search engines whether pre existing or not

Once you prepare the title with essential keywords, do not distribute it on your blog post, check the pre existence of that title by placing the title on search tab of search engine like Google, if the title is pre existing on search engines then change your trend to choose another one nice title by little bit research with keyword tool. Do not try to dominate your competitors by using the same title which is using by your competitor, probably it may end up with negative result.

For example if your competitor using the title,

How to buy better domain name

You try to write with

5 tips to buy better domain name

But before you choose anything try to find the search trends of that particular keyword by using Google keyword analytics tool.

Check the Local search trends

Some peoples or some groups using particular keyword for particular time period like students trying to search ‘exam results’ on seasonal times when results comes out. These terms are mean by seasonal keywords, so avoid placing seasonal keywords all the time for your title. If the search trend growth is negative then it is some what better to try the alternative keyword for better click through rate.Here is a local search trend metrics.

For example in this search trend graph the keyword of  “SEO Tips” growing month by month for a potential growth, So choosing these type of keyword is more beneficial.

Prefer long tail keyword to optimize title

The long keywords having a strategy that it distributes multiple keywords to get most benefit from search engines

You can get better result with proper long tailed keyword, but do not try to over optimize your title with multiple combination of keywords like

How to buy a better domain name and optimize it for better visibility on search engine for maximum results.

Instead of using

How to buy a better domain name for better search visibility

If you do so with multiple combination of keywords it is hard to search engine bots to understand and crawl your title for search results, it leads to get negative result sooner or later on search results when some one dominate your title.

Use proper tools to find right keywords

I myself using Google keyword tool to find the better keyword and I have a personal opinion that nothing is better than Google’s free tool and I am not the person to disagree some quality keyword tools than Google keyword tool. Use any one of the quality tool according to your level of satisfaction.

These were the tips which I learned along the way to optimize better title from my experience, if you have using any trend to pick the better web page title, your ideas and suggestions are welcome .